Miena's Irish Handmade Nougat
Website UX, UI & Art Direction
Miena's Irish Handmade Nougat specialises in nature’s goodness. Willemien, Miena's founder, has love for simplicity and all things good are family values she holds dear.
The company already had an online presence, but as the brand has grown, both in turnover and reputation, the company needed to up its game, with a more professional looking site, and a smoother purchasing experience in the onlines store.
The challenge required taking the best of the existing site, combined with new content, new photography, and create the right blend of professional and "handmade".
SCOPE OF WORK
DISCOVERY & STRATEGY SERVICES
Opportunity Analysis and Strategic Planning
User Experience Strategy
Visual Design and Art Direction